Little mistakes on your homepage that are costing you a lot.

10 things your homepage might be getting wrong

• Logo doesn't link back home
  Small Detail. Big Annoyance

• You only have one CTA
  Not everyone is ready to book. Give them another way to connect. There should be a primary button and also secondary button(s)

• Your favicon is missing
  Add your brand icon so your website feels finished everywhere it appears

• Your services are listed but not linked
  Don't make potential clients hunt. Each service should have its own page with more details, FAQs, and a clear next step.

• Meta description autogenerated instead of written
  Write a compelling meta description that tells potential clients why to click.

• Hero video autoplays with sound or takes too long to load
  Keep videos muted, lightweight and secondary to your message

• Footer left as an afterthought

  Use your footer to reinforce your brand, key links, contact details and next step.

• Founder/team photos are missing or clearly outdated stock

  People want to know who they’re trusting. Use current, natural photos that actually look like you.

• Copyright year hasn't been updated

  Update the small details that show your business is active and current.

• Social icons link to dead or abandoned accounts

  Check every icon and remove links to inactive or abandoned accounts